B2i Digital, Inc. has been selected as the Marketing Partner for the 38th Annual ROTH Conference, hosted by ROTH Capital Partners. The invitation-only conference will be held March 22–24, 2026, at The Ritz-Carlton Laguna Niguel in Dana Point, California, and is expected to convene executive teams from approximately 500 public and private growth companies alongside institutional investors and other capital markets participants.
This partnership is significant as it represents a formalized effort to merge targeted digital marketing with traditional in-person capital markets conferences. For growth companies, particularly in the small-cap space, visibility among institutional investors is critical for capital raising and valuation support. The ROTH Conference is described as a cornerstone event in the small-cap calendar, making the marketing support provided by B2i Digital a potentially valuable asset for presenting companies seeking to maximize their impact.
As Marketing Partner, B2i Digital will deploy its Featured Conference program and proprietary distribution infrastructure to support participating companies. This includes high-visibility digital placement, targeted investor outreach, conference-specific company profiles, and post-event follow-up designed to sustain engagement. The firm's approach, termed Marketing to Meetings™, focuses on creating a direct path from digital campaigns to in-person conference access, aiming to support more productive discussions on-site and ongoing dialogue afterward.
The implications of this collaboration extend to the broader ecosystem of growth company financing. By leveraging a digital audience of more than 1.4 million market participants alongside the curated, invitation-only environment of the ROTH Conference, the partnership seeks to enhance the efficiency of connecting issuers with relevant investors. For institutional investors, this could mean better-prepared companies and more streamlined access to investment narratives. For the industry, it underscores a trend toward hybrid models that combine digital reach with the relationship-building power of physical events.
David Shapiro, CEO of B2i Digital, stated that the firm acts as a Capital Markets Matchmaker, connecting companies with investors through digital marketing, investor conferences, and direct introductions. The 38th Annual ROTH Conference combines one-on-one and small-group meetings with company presentations, analyst-selected fireside chats, industry keynotes, and panels. The three-day program begins with athletic charity events supporting the Challenged Athletes Foundation, followed by two full days of meetings and presentations. This year's agenda also features ROTH Consumer Private Company Day and the inaugural Engineering & Consulting Day.
More information on the 38th Annual ROTH Conference is available at https://b2idigital.com/38th-annual-roth-conference and on Meetmax at https://www.meetmax.com/sched/event_127123/conference_home.html. The conference is by invitation only, and registration is subject to approval by ROTH Capital Partners. B2i Digital is not an affiliate of ROTH Capital Partners and does not represent ROTH in any capacity. The firm is not a registered broker-dealer and does not solicit or execute securities transactions.
