BYAHT, a technology startup, has announced the successful launch of Glow.B, an unprecedented alternative credit scoring solution that leverages transaction data between creators and advertisers. This innovative platform aims to revolutionize the way creditworthiness is assessed, moving beyond traditional financial histories to offer a more inclusive evaluation method.
Following its launch, BYAHT secured its first round of funding led by early-stage venture capital firm The Ventures. This financial backing positions Glow.B as a transformative tool designed to expand financial accessibility across global markets.
Glow.B distinguishes itself by analyzing real transaction histories and performance metrics between creators and advertisers. Traditional credit scoring models have typically relied on an individual's financial history, often excluding smaller creators and emerging advertisers. Glow.B's new approach offers a more accurate and inclusive assessment, enabling these historically underserved groups to access financial services with greater confidence.
During a three-month beta phase in Vietnam, Glow.B demonstrated its scalability and potential by analyzing over 1,000 transactions and attracting more than 20,000 creators and advertisers to its platform. These early achievements highlight the platform's ability to scale and the team's dedication to bringing Glow.B's innovative credit scoring solutions to diverse markets worldwide.
Kim Dong-kyu, CEO of BYAHT, emphasized the transformational impact of Glow.B. "The launch of Glow.B offers creators and advertisers a new opportunity to have their creditworthiness assessed based on their actual transaction data," he said. "This will expand financial accessibility in the market, enabling more creators and advertisers to benefit from a transparent and trustworthy financial environment."
The Glow.B app is now available for free download on both the App Store and Google Play, with more information accessible on the official website. By enhancing trust and transparency between creators and advertisers, Glow.B sets a new standard in the global financial market.
