CI Web Group has established a vendor partnership with SF&P Advisors, a national mergers and acquisitions authority specializing in the home services sector. This collaboration provides contractors with direct access to specialized expertise in business valuation, exit strategy planning, and deal execution, enabling them to scale, prepare, and successfully sell their businesses from a position of strength.
SF&P Advisors focuses on guiding contractors through high-value exits using data-driven valuations, expert negotiation tactics, and reliable transaction processes. The firm has closed over 435 deals and facilitated $3.7 billion in revenue, working with many of the largest and fastest-growing home service companies across the United States.
Jennifer Bagley, CEO of CI Web Group, emphasized the partnership's significance for contractors who have dedicated years to building profitable businesses. The collaboration provides a clear pathway for contractors to convert their hard-earned value into successful, high-value exits through the CI Web Group Vendor Marketplace.
The partnership offers several critical benefits for contractors considering business sales. SF&P Advisors provides precise, industry-specific valuations supported by over 20 years of M&A expertise and current market insights. The firm also offers professional deal strategy and negotiation assistance, helping contractors navigate private equity and strategic buyer transactions.
Contractors benefit from an organized, accelerated exit process that can move from initiation to closure in as little as 6-8 months. The data-driven preparation approach identifies and enhances critical value drivers that directly affect sale price, ensuring contractors maximize their return on years of business building.
The collaboration creates a comprehensive growth-to-exit pathway for home service businesses. CI Web Group helps contractors increase business value through advanced marketing systems, AI-enhanced websites, and operational automation. SF&P Advisors then steps in to help realize that value through structured sales processes, ensuring contractors not only sell but achieve premium pricing.
Gregg Schonhorn, Senior Advisor at SF&P Advisors, noted that the partnership goes beyond simply helping owners sell their businesses. The combined approach prepares contractors to maximize the value of their life's work, with CI Web Group driving digital growth and SF&P Advisors managing exit strategies to achieve premium prices and select appropriate buyers.
This partnership addresses a critical need in the home services industry, where many business owners lack access to specialized M&A expertise. The collaboration provides contractors with professional guidance through complex valuation and sales processes that can significantly impact their financial futures and retirement planning.


