Fortun, a subsidiary of Luminar Media Group, Inc., has announced its financial results for the second quarter of 2025, showcasing a record funding of $3,232,598. This achievement underscores the company's growing influence as a pivotal capital partner for small businesses, especially within the Latino community. With a total of 535 deals funded in Q2 and operations spanning 38 states, Fortun's innovative approach to revenue-based financing is filling a critical gap left by traditional banking institutions.
The company's financial highlights reveal a robust growth trajectory, with total assets (cash + AR) reaching $6,441,172.34, subject to default allowance. This growth is not just a testament to Fortun's operational excellence but also to the increasing demand for non-bank capital solutions among small businesses. The quarter's funding nearly doubled that of Q1 2025, indicating a rapid expansion and a strong market demand for Fortun's services.
Juan Sese, VP of Finance and CFO, emphasized the strength of Fortun's platform and the trust it has built with small business owners nationwide. Yoel Damas, President & CEO, highlighted the company's commitment to innovation, operational excellence, and serving underserved communities as key drivers of its success. With traditional credit channels tightening, Fortun's technology-enabled, culturally fluent, and personalized service model positions it as an essential partner for small businesses looking to grow and succeed in today's economy.
The record Q2 results not only reflect Fortun's financial health but also its impact on the small business economy, particularly in underserved communities. By providing flexible working capital, Fortun is enabling Main Street entrepreneurs to overcome financial barriers and achieve sustainable growth. As the company looks ahead, it remains well-positioned to continue its growth momentum through 2025 and beyond, further solidifying its role as a trusted funding partner in the fintech space.


