Golden Triangle Ventures Inc. (OTC: GTVH) announced that its subsidiary Snapt Beverages has officially launched Nama Water, a premium functional water brand created in partnership with UFC Champion Rose Namajunas. The brand debuted at UFC 324, positioning itself for consumers focused on performance, recovery, and daily hydration with its hydrogen-infused formula enhanced with colloidal metals.
This launch represents a strategic move into the competitive functional beverage market, leveraging both manufacturing expertise and athlete credibility. Snapt Beverages serves as the majority equity holder for Nama Water, providing in-house capabilities across product development, manufacturing, inventory management, and retail execution. This vertical integration allows for controlled scaling and consistent product quality, while Namajunas brings global athlete recognition and audience reach to support brand awareness and consumer trust.
The company has outlined an initial regional retail rollout plan targeting more than 100 stores in early Q2 2026. This expansion will be supported by athlete-led marketing campaigns, consumer activations, and performance-focused community engagement initiatives. Additional expansion opportunities are already in development, suggesting a longer-term growth strategy beyond the initial regional launch.
For investors and market observers, this development highlights Golden Triangle Ventures' continued diversification across its portfolio of high-growth businesses. The company operates through subsidiaries in construction, energy, and consumer goods sectors, with Snapt Beverages representing its consumer goods initiative. The latest news and updates relating to GTVH are available in the company's newsroom at https://ibn.fm/GTVH.
The functional water market has seen significant growth as consumers increasingly seek beverages offering health and performance benefits beyond basic hydration. Nama Water's entry with UFC champion endorsement targets a specific demographic of fitness-conscious consumers and athletes, potentially capturing market share in a crowded category. The hydrogen-infused formulation with colloidal metals represents a technical differentiator that may appeal to consumers interested in advanced hydration and recovery solutions.
From an industry perspective, the partnership model between beverage manufacturers and high-profile athletes has proven effective in building brand credibility and accelerating consumer adoption. Snapt Beverages' comprehensive support system for Nama Water—from development through retail execution—demonstrates a full-service approach to brand building that could serve as a template for future ventures. The planned retail expansion in 2026 provides a clear timeline for market penetration, allowing for measured growth and market testing before broader distribution.
The announcement also underscores the evolving nature of consumer goods investment within diversified holding companies. Golden Triangle Ventures' involvement through Snapt Beverages illustrates how traditional business models are expanding to include direct-to-consumer brand development alongside their established operations in construction and energy sectors. This diversification strategy may provide stability across economic cycles while capturing growth in emerging consumer trends.
