A new healthcare advocacy organization, IMA Action, has launched a comprehensive campaign to support Robert F. Kennedy Jr.'s confirmation as Secretary of the US Department of Health and Human Services, signaling a potential shift in national healthcare policy and governance.
The organization, a 501(c)(4) advocacy arm of the Independent Medical Alliance, aims to champion what they term 'Honest Medicine™' by advocating for significant reforms in the healthcare system. Their inaugural initiative seeks to mobilize healthcare professionals and supporters across multiple states to back Kennedy's potential appointment.
Dr. Joseph Varon, IMA President and Chief Medical Officer, emphasized the critical nature of this moment in healthcare, noting that tens of thousands of medical professionals are rallying behind Kennedy's potential confirmation. Varon, who gained national recognition for working over 700 consecutive days during the COVID-19 pandemic, suggests the campaign represents a pivotal opportunity to challenge existing healthcare system structures.
The campaign will employ both paid and grassroots strategies, targeting senators, policymakers, and public health agencies in numerous states and Washington, DC. Lynne Kristensen, Communications Director for IMA Action, stated that their coalition is prepared to counter what they describe as 'Pharma-financed opposition' to Kennedy's potential appointment.
Central to IMA Action's mission is restoring transparency, accountability, and integrity in healthcare. The organization advocates for healthcare decisions to be guided by evidence-based, personalized care, free from corporate influences that might compromise patient outcomes.
By supporting Kennedy's confirmation, the group hopes to spark a broader national conversation about healthcare reform, emphasizing the need to prioritize patient care over corporate interests. Their multi-faceted approach signals a potentially significant challenge to current healthcare policy and governance models.
The campaign represents a strategic effort to reshape healthcare policy, with implications that could extend far beyond a single cabinet appointment. It reflects growing concerns among medical professionals about the current state of healthcare delivery and the need for systemic reforms that prioritize patient-centered care.


