In The Room, a leading live event management software platform, will be the technological backbone for Russell Brunson's tenth and final Funnel Hacking Live conference in Las Vegas, Nevada. The event, featuring renowned speaker Tony Robbins, will bring together thousands of entrepreneurs over four days, leveraging cutting-edge event technology to enhance attendee experience and provide valuable insights for organizers.
The software platform offers innovative features designed to transform event management, including print-on-demand badges with QR codes and radio-frequency identification (RFID) tracking. These technologies enable real-time attendee monitoring, allowing event managers to make immediate adjustments and collect comprehensive demographic data.
Co-Founder and CEO Blaze Faillaci emphasized the platform's ability to provide granular event analytics. By tracking attendee movements and interactions, event organizers can gain unprecedented insights into participant engagement, which can inform future marketing strategies and venue selections.
Previous collaborations between In The Room and Funnel Hacking Live have demonstrated significant economic potential, with the technology generating an additional $2.8 million in sales. The platform's multi-functional QR codes not only facilitate event check-ins but also serve as digital business cards, enabling efficient networking among participants.
The software's comprehensive approach addresses multiple pain points in event management, offering a seamless, data-driven experience for both attendees and organizers. By combining hardware and software solutions, In The Room is redefining how live events are planned, executed, and analyzed.


