The short film '30 Years Frozen: 3 Brothers Regret' has taken the digital world by storm, achieving the #1 spot globally on NetShort with more than 126 million views within just three days of its release. This remarkable achievement highlights the growing influence and potential of vertical short films in the digital age, combining cinematic storytelling with the immediacy and accessibility of social media platforms.
Produced by a team of indie filmmakers including Rion Ezra, George Bladon, and Maximilian Seed, the project was completed in Los Angeles over an astonishingly short period of eight days, all while staying under budget. This success story challenges the prevailing industry trends that have seen many productions moving away from Los Angeles due to rising costs. The team's innovative approach demonstrates that with meticulous planning, creativity, and resourcefulness, high-quality content can still be produced in the heart of Hollywood.
Directed by Mengfang Yang and featuring cinematography by Ziggy Jaz van Koeverden, '30 Years Frozen: 3 Brothers Regret' delves into universal themes of time, regret, and family dynamics. The film's emotional depth and stylistic execution have resonated with audiences across different cultures and age groups, proving that vertical storytelling can carry significant artistic and emotional weight.
The cast, including digital icon Tiffany Alvord alongside Sam Myerson, Adam Santa Cruz, Mick Krause, and Quincy Symeczek, blends the talents of vertical-native performers with those of classically trained actors. This mix has contributed to the film's broad appeal and success. Producer Rion Ezra's statement, 'The vertical space is finally ready for real cinema — stories with substance, risk, and style,' encapsulates the project's ambition and achievement.
This project not only sets a new benchmark for short-form content but also signals a promising future for indie filmmakers and the vertical storytelling format. By proving that Los Angeles can still be a viable and vibrant center for creative production, '30 Years Frozen: 3 Brothers Regret' may inspire a new wave of filmmakers to explore the possibilities of digital-native cinema.


