A new intellectual property protection approach promises to revolutionize how entrepreneurs and creators secure their innovative ideas through blockchain technology. Instant IP™, founded by Dr. Kary Oberbrunner, has developed a patented smart contract solution that enables rapid, cost-effective intellectual property certification.
The company's core innovation is the IP Superscript, a unique certification mark that signifies an idea has been protected via blockchain. This method creates an immutable, time-stamped record establishing a first-to-use or first-to-file event for intellectual property. Unlike traditional protection methods that can be expensive and time-consuming, Instant IP™ offers an immediate and affordable alternative.
By leveraging blockchain technology, the system provides a first and fast layer of defense for creators. Significantly, this approach does not replace patents or trademarks but serves as an initial protective measure that allows innovators to quickly safeguard their concepts while potentially pursuing more comprehensive legal protections.
The innovation could have substantial implications for entrepreneurs and small businesses typically deterred by the complex and costly intellectual property protection landscape. By democratizing access to IP protection, Instant IP™ may encourage more individuals to develop and share innovative ideas with reduced risk of unauthorized use.
Dr. Oberbrunner, who holds the Berry Chair of Entrepreneurship at Cedarville University, has extensive experience in entrepreneurship and digital marketing. His TEDx talk on blockchain and intellectual property protection has garnered over one million views, underscoring growing interest in technological solutions to protect creative work.
The system's potential impact extends beyond individual creators. By lowering barriers to intellectual property protection, Instant IP™ could foster a more dynamic business environment that rewards innovation and supports entrepreneurs in transforming their ideas into viable commercial opportunities.
