Dale Buchanan, a seasoned professional with 17 years in the dog training industry, has released a new book titled 'The Business of Dog Training'. This publication is designed to guide both aspiring and established dog trainers through the intricacies of building a lucrative career in the field. Buchanan's work is a response to the observed gap in business knowledge among dog trainers, who often excel in animal training but struggle with the entrepreneurial aspects of their profession.
The book delves into essential topics such as pricing strategies for in-home training programs, effective local marketing techniques, and managing the unique challenges of being a solo trainer. It also addresses how to navigate slow periods, handle client objections, and prevent burnout, alongside advice on creating additional revenue streams. Unlike generic business guides, Buchanan's book is tailored specifically for dog trainers, offering actionable insights that can be applied immediately.
Available for purchase at https://www.amazon.com/dp/B0FGQ8CQPL, 'The Business of Dog Training' is positioned as a must-read for professionals looking to transform their passion into a sustainable, six-figure business. Buchanan's expertise, drawn from his own successful mobile dog training business and his role as a consultant, lends credibility and practical value to the advice shared in the book.


