Garces, Grabler & LeBrocq has signed a partnership agreement with Cage Fury Fighting Championships to support select events and related fan programming in New Jersey. As the Official Law Firm of CFFC, GGL will be prominently featured across 22 CFFC events, including Cage Fury FC MMA, Cage Fury Brazilian Jiu-Jitsu, and Cage Fury NextGen MMA, with multiple events hosted in Atlantic City, New Jersey.
This partnership represents a significant development in the intersection of professional sports and legal services in New Jersey. The collaboration provides GGL with extensive visibility across CFFC's multi-platform events while offering CFFC additional resources to support athlete development and fan engagement. The arrangement demonstrates how regional businesses can leverage sports partnerships to reach targeted audiences while contributing to local athletic communities.
As part of the partnership, GGL will continue its direct sponsorship of New Jersey MMA Fighter Eric "Night Time" Nolan, a U.S. Marine Corps Veteran and past CFFC welterweight champion. Nolan won the CFFC welterweight title in May with a first-round knockout of Blayne Richards at CFFC 142, then later competed in the UFC, making his debut at UFC 319. "This is a new opportunity for us to support Eric and New Jersey's up-and-coming athletes," said Lawrence A. LeBrocq, Esq. "Whether in the courtroom or in the Octagon, our firm is in there fighting to win."
The partnership includes a robust digital and social media collaboration. CFFC and GGL will co-produce original, co-branded social media content, with GGL named presenting sponsor of a new CFFC social content series. An official CFFC Athlete Ambassador will further amplify the partnership by documenting training while wearing GGL-branded apparel, appearing as a guest on the Victim to Victory podcast, and participating in select promotional and giveaway events.
CFFC 149 is scheduled for Saturday, Dec. 20, at Hard Rock Live at Etess Arena inside Hard Rock Hotel & Casino in Atlantic City, NJ. CFFC said the event will feature the first CFFC Fan Experience, an on-site activation included with each ticket purchased through CFFC.tv. The Fan Experience lineup includes meet-and-greets with newly inducted CFFC Hall of Famer Sean Brady and current UFC contenders Joe Pyfer, Patrick Sabatini, Erin Blanchfield and Fatima Kline, according to the promotion. CFFC also said former UFC bantamweight champion Aljamain Sterling will host a tasting for Funk Harbor Rum during the activation.
"The debut of the CFFC Fan Experience at CFFC 149 is only the opening chapter as we forge a long-term collaboration for our Hard Rock events," said CFFC Chief Marketing Officer Corey Levin. "We're ensuring the engagement and entertainment is at a level you simply won't experience elsewhere." Several partners will participate in the Fan Experience, including GGL, with additional contests and giveaways planned, the promotion stated.
This partnership matters because it represents a strategic alignment between legal services and professional sports that could influence how regional businesses approach sports marketing. The multi-year agreement covering 22 events provides sustained visibility for GGL while offering CFFC additional resources to enhance athlete support and fan experiences. The collaboration's emphasis on digital content creation and athlete ambassadorship reflects evolving approaches to sports sponsorship that extend beyond traditional advertising.
The impact extends to New Jersey's athletic community through continued support for fighters like Eric Nolan and the creation of new fan engagement opportunities at Atlantic City venues. The partnership's timing coincides with CFFC's expansion of fan-focused programming, potentially setting a precedent for how regional promotions can collaborate with local businesses to enhance event experiences while supporting athlete development.
