New Platform 'Vote Like A Texan' Launches to Provide Searchable Candidate Interviews for Texas Voters

The Vote Like A Texan initiative, hosted by Justin McKenzie of The Building Texas Show, has launched statewide as hundreds of Texas candidates enter races across the state. The platform allows candidates to schedule virtual interviews that will be distributed nationally and optimized for voter search and discovery through various digital tools.

"As Texas communities grow, school boards set priorities, and city councils vote on ordinances that impact daily life, it's more important than ever for voters to hear directly from the individuals seeking to lead," said McKenzie. "I saw the opportunity to create a platform where every candidate — from local offices to statewide positions — can share their message in a searchable format that voters can easily find whether they're using ChatGPT, AI tools, or Google."

This initiative addresses a critical gap in modern political information access. With elections increasingly influenced by digital media and search algorithms, traditional campaign information often fails to reach voters through the channels they use most frequently. Vote Like A Texan provides candidates with a dedicated virtual podcast episode and a supporting press release, helping them articulate their vision in their own words while ensuring content is structured for optimal discoverability.

The importance of this platform extends beyond mere information distribution. When Texans search for information about local races or candidates, they'll now find clear, thoughtful interviews designed to inform and inspire participation. This represents a significant shift toward making candidate information more accessible and transparent, particularly for down-ballot races that often receive less media attention but directly impact community governance.

Justin McKenzie has spent years traveling Texas and interviewing leaders on The Building Texas Show — a program known for its wide-ranging conversations with elected officials, business leaders, and remarkable Texans shaping the state's future. Through these discussions, Justin observed a clear and growing need: Texans want accessible, trustworthy information about the people making decisions in their communities. The mission is straightforward: to educate, inform, and encourage Texans to vote — in the primaries, in the run-offs, and in November.

The platform's launch coincides with a period of significant population growth and political change in Texas, making voter education particularly crucial. By providing search-optimized content that voters can access through their preferred digital tools, Vote Like A Texan could potentially increase voter participation and engagement across demographic groups. The initiative represents an innovative approach to political media that could serve as a model for other states facing similar challenges in connecting candidates with voters in the digital age.