A new streaming bundle has been announced, merging the extensive content libraries of Disney Plus, Hulu, and Max into a single subscription. This strategic move is designed to provide viewers with seamless access to a diverse selection of popular and critically acclaimed movies and TV shows at a discounted rate.
The bundle includes highly sought-after TV series and movie franchises. Subscribers can enjoy beloved TV hits such as 'Family Guy' and 'Bob's Burgers' from Hulu, iconic franchises like Disney's 'The Avengers' and 'Star Wars', and Warner Bros. Discovery's 'Game of Thrones' and 'Harry Potter'. Additionally, the bundle promises upcoming premieres like 'Only Murders in the Building' Season 4 on Hulu, 'Agatha All Along' on Disney Plus, and 'The Penguin' on Max.
The pricing structure for this new bundle is quite competitive. The ad-supported version is available at $16.99 per month, offering a discount of up to 38.8% compared to purchasing each service individually. For those who prefer an ad-free experience, the bundle costs $29.99 per month, which is nearly 35% cheaper than the combined standard monthly prices of the individual ad-free subscriptions.
To ensure maximum visibility and subscriber engagement, a comprehensive national marketing campaign has been launched. This campaign includes a cross-platform blitz across broadcast, social media, digital channels, and each platform's own networks, highlighting fan-favorite TV shows, movies, and characters from the extensive collection.
This bundle is part of a broader strategy by Disney Plus, Hulu, and Max to provide a more streamlined and cost-effective way for subscribers to access their favorite content across various genres and studios. By bundling these services together, the companies aim to increase user engagement and reduce subscription cancellations.
Looking to the future, Disney, Warner Bros. Discovery, and Fox Corp. are preparing to launch the Venu Sports bundle of live channels this October, further expanding their bundled offerings.
Subscribers can easily transition from their current Disney Plus, Hulu, or Max plans to this new bundle. However, it is important to note that this bundle does not include Hulu + Live TV or the Max Ultimate Ad-Free plan.
For those looking to save up to 38% while enjoying a vast array of content, this new bundle presents an attractive option. With the combined strengths of Disney Plus, Hulu, and Max, viewers now have an even more compelling reason to subscribe and enjoy their favorite movies and shows at a discounted price.
