The deployment of an extensive integrated charging-kiosk and digital display network at Mexico City International Airport (AICM) represents a significant advancement in airport passenger engagement and commercial infrastructure. With over 50 million annual passengers, AICM has implemented this system to elevate traveler convenience while establishing a high-impact digital advertising environment throughout both terminals.
Spotted, a leader in smart airport technology, installed a large network of dual-sided charging kiosks combined with strategically positioned digital screens, all powered by NoviSign's cloud-based digital signage platform. These stations provide device charging alongside vibrant advertising and interactive content designed to reach travelers during their airport experience. The centralized dashboard allows Spotted to manage every display in real time, from scheduling and content updates to performance monitoring and health checks.
A crucial component of this deployment is NoviSign's Ad Widget integration with Perion, a global leader in programmatic advertising technology. This connection enables automated ad delivery, impression tracking, proof-of-play reporting, and data-driven targeting, transforming each screen into a revenue-generating asset for both local and international brands. Campaigns are designed using NoviSign's drag-and-drop studio, allowing for rapid creation of vertical-format content optimized for continuous playback across busy airport environments.
The digital network has already improved passenger engagement by offering travelers convenient charging access and interactive touchpoints while delivering millions of monthly ad views across the airport. QR-driven interactions, dynamic messaging, and flexible content updates allow advertisers to run timely, high-visibility campaigns aligned with flight schedules, events, or peak traffic periods. This system creates a modern, connected environment that benefits travelers while unlocking powerful commercial opportunities for the airport and its partners.
"The addition of NoviSign and Spotted charging kiosks has significantly elevated the passenger experience at our airport," said Nancy Fabiola Meza Zúñiga, Subdirección Comercial y de Servicios del AICM. "Not only do travelers appreciate the convenience of charging their devices, but the interactive digital signage allows us to deliver engaging and dynamic messaging." Gil Matzliah, CEO of NoviSign, noted that this deployment marks a major milestone for airport digital innovation by combining smart amenities with data-driven digital signage.
This collaboration sets a new benchmark for airport digital engagement by combining traveler amenities with a scalable, modern media ecosystem. Powered by NoviSign's real-time management and Perion's automated monetization, Spotted has created a forward-thinking model that enhances communication, boosts revenue potential, and redefines how airports connect with passengers. The integration of practical services with sophisticated advertising technology demonstrates how airports can simultaneously improve the passenger experience while developing new revenue streams in increasingly competitive travel environments.
