Sappe Public Company Limited (SAPPE PCL.) is presenting an expanded product portfolio at SIAL Paris 2026, the global food and beverage trade exhibition taking place from 17-21 October 2026 at the Paris Nord Villepinte Exhibition Centre in Paris, France. The company is using the biennial event to introduce new products and flavours that combine fun and creativity while engaging with trade partners, importers and distributors from around the world.
Leading the showcase is SAPPE’s flagship brand, Mogu Mogu, which is debuting a wide range of new offerings including Zero Sugar drinks, Jelly, Gummy, Candy and Iced Tea, alongside new flavours in its original drink range. The lineup extends the brand’s signature fun and creativity across diverse product formats, giving trade partners and visitors the opportunity to discover and taste the products firsthand. SAPPE is also presenting products from Sappe Aloe Vera, Sappe Beauti and All Coco, adding variety to its booth and offering new choices for international markets.
The importance of SAPPE’s presence at SIAL Paris lies in the scale of the event and the access it provides to global buyers. SIAL Paris is one of the world’s largest food and beverage trade exhibitions, held every two years. For its 2026 edition, organisers expect 8,000 exhibitors and approximately 400,000 products across 10 industry sectors, covering 280,000 square metres of exhibition space. Bringing together manufacturers, buyers and distributors from around the world, the event provides SAPPE with another opportunity to showcase the capabilities of Thai brands and its diverse portfolio of innovative products to international trade partners.
For readers and industry observers, SAPPE’s push at SIAL Paris signals the company’s continued ambition to grow its international footprint. Mogu Mogu, the company’s iconic global brand, is already exported to over 100 countries across Asia, Europe, the Middle East and beyond. By introducing new formats such as Zero Sugar drinks, Jelly, Gummy, Candy and Iced Tea under the Mogu Mogu banner, SAPPE is seeking to capture evolving consumer preferences for healthier options and snackable experiences. The addition of Sappe Aloe Vera, Sappe Beauti and All Coco to the showcase further demonstrates the company’s strategy of diversifying its portfolio to meet different market needs.
Trade partners, importers, distributors and other interested visitors can meet the SAPPE team at Booth 5C F035, Hall 5C, throughout SIAL Paris 2026 to discuss the products and explore opportunities for international business development. The company’s participation underscores its commitment to innovation and its mission to inspire lives worldwide one meaningful beverage at a time. More information about SAPPE and its brands is available at https://www.sappe.com/en/, and the company’s e-commerce channels include https://shop.line.me/@sappeonline and https://shopee.co.th/sappe.official. The original release is available via www.newmediawire.com.
