Sauce, a first-party ordering and delivery platform for independent restaurants, has integrated with Apple Business Connect, allowing restaurant partners to customize their presence across Apple Maps, Siri, Wallet, and other Apple applications. This free tool provides restaurants with control over their Apple Maps place cards, ensuring accurate hours, photos, and promotions, which facilitates a direct connection between customers and restaurants.
The integration aims to create a smoother path from customer discovery to ordering, aligning with Sauce's mission to help restaurants manage their brand and customer relationships online. According to Li-ran Navon, CEO and Founder of Sauce, stronger visibility across Apple's tools enhances the customer journey from digital discovery to delivery. Restaurants using Sauce can now reach more diners through Apple apps, with access to Apple Business Connect's Insights feature, which offers metrics on place card performance, customer discovery, and engagement, enabling restaurants to refine promotions and tailor offers effectively.
Elliot Hool, VP of Marketing at Sauce, described Apple Business Connect as adding a new layer to Sauce's end-to-end platform, evolving it into a complete ecosystem for restaurant management and growth that combines discovery, ordering, and AI-powered customer retention automation. The integration, which began rolling out in phases in December 2025, allows restaurants to register for Apple Business Connect for free at https://getsauce.com/apple and link their accounts through Sauce to manage their presence across Apple's ecosystem, with support available from Sauce Restaurant Success Managers for registration and automation.
This development is important because it empowers independent restaurants to enhance their digital visibility and customer engagement without relying on third-party platforms, potentially increasing direct orders and profitability. By leveraging Apple's widely used apps, restaurants can attract more customers through accurate and engaging listings, while gaining insights to optimize their marketing strategies. The impact extends to the restaurant industry by promoting greater control over online presence and data, which can lead to improved customer loyalty and reduced commission costs, ultimately supporting the sustainability of independent businesses in a competitive market.
