The Harvest Table, a family-run South African wellness company, has announced plans to enter the U.S. market, introducing its clean-label, whole-food nutrition products to American consumers. Founded by Catherine Clark and rooted in a mission to support everyday wellbeing through nutrient-dense nutrition, The Harvest Table has built a strong following in South Africa by producing supplements made without added fillers, preservatives, artificial flavors, or dyes.
The initial U.S. lineup is expected to include Bovine Collagen Granules, Multi Collagen Granules, Multi Collagen Radiance, and Vegan Protein Powder. Rather than building products around trends or complicated routines, The Harvest Table developed its range to be simple, consistent, and easy to integrate into daily life. The brand focuses on clean, recognizable ingredients and straightforward formulations that support regular use.
This market expansion matters because it introduces a values-led approach to the competitive U.S. wellness industry. The Harvest Table maintains full control over sourcing, formulation, and quality through in-house manufacturing in a custom-built facility in South Africa that passes annual Food Safety Assessment audits, meets GMP requirements, is recognized as a Food Safe Facility, and is Halaal-certified by the Muslim Judicial Council. Products entering the U.S. market are gluten-free and biodegradable, with export products Halaal-certified at the product level by the National Independent Halaal Trust.
The company's emphasis on sustainability through recyclable packaging and responsible manufacturing practices represents a growing consumer demand for environmentally conscious wellness options. Founder Catherine Clark began developing the formulations after struggling to find transparent, nutrient-dense options aligned with her own health priorities, creating products designed to nourish daily wellbeing, support foundational systems including gut health, joint mobility, skin integrity, and energy, and deliver highly bioavailable nutrients that help support long-term vitality.
"Our philosophy has always been simple," said Catherine Clark, Founder of The Harvest Table. "Good nutrition should be honest, effective, and easy to trust. Everything we create is designed to support everyday wellbeing using clean ingredients and thoughtful formulation." CEO Sam Clark added, "From sourcing and formulation to manufacturing and quality control, we believe doing things the right way matters. By keeping production in-house and staying true to our values, we're able to deliver products that are consistent, transparent, and aligned with what today's consumers expect from a wellness brand."
For consumers seeking more information, The Harvest Table maintains an online presence through its website and social media channels including Instagram and Facebook. The company's entry into the U.S. market represents a significant development for consumers seeking clean-label alternatives in the collagen and plant-based nutrition categories, with products designed for everyday use rather than as medical treatments.
