Ucore Rare Metals Inc. has initiated a series of strategic investor awareness campaigns to broaden its market presence and communication efforts across North America and Europe. The company has engaged multiple marketing and communications firms to support its visibility and outreach objectives.
The marketing strategy includes a yearlong communications campaign with InvestorBrandNetwork, commencing May 8, 2025, at a quarterly investment of $23,200. Additionally, Ucore has contracted Goldinvest Consulting for a six-month targeted outreach in Germany, with a monthly expenditure of EUR 4,050.
A significant media agreement with Outside the Box Capital represents a comprehensive approach to investor engagement. The 12-month partnership includes $160,000 in cash, 100,000 stock options, and a $25,000 influencer campaign budget, pending approval from the TSX Venture Exchange.
These marketing initiatives align with Ucore's strategic vision to establish itself as a leading advanced technology company in rare and critical metal resources. The campaigns are designed to support the company's ambitious goals of disrupting current rare earth element (REE) supply chain dynamics, particularly challenging the People's Republic of China's market dominance.
The company's long-term strategy includes developing a heavy and light rare-earth processing facility in Louisiana, with plans for additional Strategic Metal Complexes in Canada and Alaska. A key component of this strategy is the development of the Bokan-Dotson Ridge Rare Heavy REE Project in Southeast Alaska.
By expanding its investor communication efforts, Ucore aims to increase market awareness of its technological innovations and strategic positioning in the critical metals sector. The multi-pronged marketing approach suggests a proactive approach to attracting potential investors and stakeholders interested in emerging technologies and sustainable resource development.
