Denver-based Veteran Heating, Cooling, Plumbing & Electric is celebrating its first anniversary with a milestone that underscores its rapid growth: 18,000 field hours logged and 2,132 completed jobs. The company, which started with a single HVAC project for a co-worker of co-founder Brad, has expanded to a team of 69 employees and 17 wrapped trucks serving the Denver metro area.
The achievement is notable not just for the numbers, but for how the company reached them. Veteran Heating, Cooling, Plumbing & Electric made no outbound sales calls, sent no email or text blasts, and avoided the typical shoulder-season slowdown that often affects HVAC businesses in Colorado. Instead, the company has relied on word-of-mouth and a reputation for quality service, with work now booked weeks or months in advance.
Mitchell Thier, a team member, attributes the success to a culture that prioritizes customers and employees alike. "It's a win for the customer, a win for the employee, and a win for the company - not just one of those," Thier said. "That culture was built in from the start, and it's the reason people who join this team don't want to leave." Noah Zangara echoed that sentiment, noting that having an owner who actively works in the field makes a significant difference. "It's a company that cares about its employees and its customers in equal measure, and that's rare in this industry," Zangara said.
In its first year, the company served approximately 4,000 customers, earned around 350 five-star reviews, and secured more than $1.4 million in approved HEAR (Heat Electrification and Affordability Rebate) projects. This has helped Denver homeowners access Xcel Energy rebate programs that reduce the cost of high-efficiency HVAC and electrification upgrades. The company's expertise in navigating rebate programs has been a key driver of its growth, according to the company.
The veteran-owned company, which provides heating, cooling, plumbing, and electrical services, has built its identity on accountability and community engagement rather than high-pressure sales tactics. This approach has resonated with customers, leading to organic growth that hasn't required traditional marketing.
Looking ahead, Veteran Heating, Cooling, Plumbing & Electric is actively pursuing licensing and permitting for expansion into Dallas/Fort Worth, with Wisconsin also under consideration. The company is also in the early stages of a capital raise to fund geographic growth. As it enters its second year, the company aims to replicate its Denver success in new markets, bringing its customer-first approach to a broader audience.
For more information about Veteran Heating, Cooling, Plumbing & Electric, visit servicebyveteran.com.
