Environment First Printing (EFP), a Portsmouth, NH-based company specializing in bio-based toner products, has announced a 250% increase in its outside sales force over the past 60 days. This expansion reflects a growing interest in environmentally friendly printing solutions and the company's unique sales model that appeals to a diverse range of individuals seeking additional income streams.
CEO Matthew Airey attributes this surge to a renewed sense of brand buzz and an increasing urgency among end-users to switch to cleaner toner products. The company's commitment to American-made products and its ability to offer significant savings over traditional office supply stores have also contributed to its recent success. EFP's sales representatives enjoy commission percentages up to 50% of gross profit, which is notably higher than the industry average for IT products in the emerging tech space.
The company's sales force includes a wide variety of individuals, from retirees looking for supplemental income to professionals aiming to diversify their earnings. Airey highlights the inclusivity of their sales model, which does not restrict representatives to specific territories, allowing for a broader reach and more personalized sales approaches.
EFP's bio-based toner saves 3 liters of petroleum per unit compared to original equipment manufacturer (OEM) products and is priced 30% lower than offerings from big-box stores or online retailers. This combination of environmental benefits and cost savings has made EFP a preferred choice for a range of clients, from Fortune 500 companies to small local businesses.
Sales representative Justin Davies, based in Texas, shares his success story, noting that his association with EFP has added nearly six figures to his family's income over two years. The company's appeal spans across the United States, with customers from New England to the SF Bay Area.
EFP has recently launched a new website, www.environmentfirstprinting.com, encouraging potential customers and sales representatives to explore their offerings. The company's mission to reduce foreign oil dependency, utilize renewable resources, and improve environmental sustainability resonates with a growing segment of the market seeking greener printing solutions.


