First Choice Garage Doors, Inc. has announced the appointment of Eric Herbst as its new Chief Sales Officer. The company, which provides garage door solutions for residential and commercial sectors throughout the Mid-Atlantic and Southeast regions, made the announcement on January 7, 2026.
Herbst brings over twenty years of experience in the garage door industry to his new role, including nine years at Overhead Door Corporation. During his tenure there, he developed expertise in sales leadership, customer development, and strategic market expansion. His background includes close collaboration with dealer networks, managing high-performing sales teams, and achieving consistent revenue growth in competitive markets.
As Chief Sales Officer, Herbst will be responsible for all sales operations at both First Choice Garage Doors and its affiliated company, Marvin Allan Garage Doors. His focus will be on sales strategy, team development, customer relations, and long-term growth initiatives across residential, commercial, and specialty door markets.
"Eric brings a wealth of industry experience and leadership that aligns seamlessly with our vision for growth," stated Mariah Hartzell, COO of First Choice Garage Doors. "His established track record at Overhead Door Corporation and his insight into both dealer and customer needs make him an exceptional addition to our leadership team."
Herbst expressed enthusiasm about joining the company, remarking, "I'm thrilled to join First Choice Garage Doors at such a pivotal moment in its growth. The company is well-regarded for its commitment to quality service and operational excellence, and I am eager to build upon that strong foundation with the sales team."
This appointment represents a significant strategic move for First Choice Garage Doors as it seeks to strengthen its market position. The company has been operating since 2004, delivering high-quality garage door products and professional services to clients in Maryland, Pennsylvania, Virginia, and North Carolina. Its services include garage door installation, replacement, maintenance, retrofitting, and advanced access technologies.
The hiring of an experienced industry veteran like Herbst signals the company's commitment to expanding its sales operations and driving growth across multiple market segments. With his background at a major competitor like Overhead Door Corporation, Herbst brings valuable insights into industry best practices and competitive strategies that could help First Choice Garage Doors enhance its market position.
For customers and industry observers, this leadership change suggests potential improvements in customer service, expanded product offerings, and more strategic market approaches. The company's focus on both residential and commercial sectors means Herbst's expertise could impact a wide range of clients, from homeowners to business operators requiring specialized garage door solutions. More information about the company's services can be found at https://firstchoicegaragedoorsinc.com.
