FleetNow, a leading online marketplace for construction equipment, has partnered with financing platform APPROVE to provide customers with streamlined equipment loan options. The collaboration enables FleetNow customers to access financing quickly through a digital process that connects them to multiple lenders instantly.
The partnership addresses a significant pain point in equipment acquisition, where financing previously took up to a month to finalize. According to Katherine Lagow, COO of FleetNow, the new process through APPROVE can complete funding within several days, eliminating a major purchasing barrier for customers. This acceleration in financing processing time could significantly impact business operations by reducing equipment acquisition delays.
APPROVE's platform allows buyers to complete a single application in approximately 60 seconds, providing instant connection to financing offers from a network of trusted lenders. The 100% digital process includes dedicated finance coordinators who guide customers from application to funding, with each customer having a single point of contact throughout the financing process. This streamlined approach represents an important advancement in financial technology for the construction industry.
The financing options cover up to 100% of equipment costs for various machinery including boom lifts, scissor lifts, telehandlers, and excavators. Flexible terms are specifically designed for small and mid-sized businesses in construction, rental, and related industries. Robert Preville, CEO of APPROVE, emphasized that the partnership focuses on simplifying the financing process to help businesses invest in necessary equipment with confidence.
For more information on financing options, visit https://buyfleetnow.com/financing. This development is particularly significant for construction businesses that rely on equipment financing to maintain operations while preserving cash flow, potentially influencing how the industry approaches equipment acquisition and financial management.


