Forever Network, an independent sports content brand, has dramatically expanded its global digital media presence in 2024, recording a staggering 176% increase in total impressions compared to the previous year. The company's multi-platform strategy has positioned it as a major player in sports media, with impressive engagement metrics across various sports verticals.
The network's performance spans multiple sports channels, including Basketball Forever, Football Forever, Hockey Forever, Dugout Forever, Soccer Forever, and Cricket Forever. Basketball Forever notably ranked 22nd overall and 8th in sports for digital media actions in the United States, while maintaining its top ranking in Australia for the fifth consecutive year.
Forever Network's reach is substantial, connecting with 65 million unique users monthly in the United States and 400 million globally each year. The company's strategic expansion includes partnerships with major wagering and betting platforms such as DraftKings, BetMGM, and FanDuel, generating over $2 million in partner revenue in 2024.
The organization's growth strategy extends beyond traditional sports media. With plans to launch verticals in combat sports, Esports, tennis, and golf, Forever Network projects reaching 18.5 billion impressions by the end of 2025. Their proprietary iGaming product, V.O.A.T., has already attracted 50,000 active players before its full-scale launch, indicating significant market potential.
CEO Alex Sumsky emphasized the company's commitment to user experience and content quality, highlighting their goal of becoming the premier source for sports content across multiple platforms. The network's success demonstrates the increasing importance of digital-first, engagement-driven media strategies in the sports entertainment landscape.
With its impressive growth trajectory and strategic diversification, Forever Network is positioning itself as a transformative force in sports media and digital entertainment, appealing particularly to millennial audiences seeking comprehensive, dynamic sports content.
