KUALA LUMPUR — INVEST Fair 2026, Malaysia's largest retail investment fair, concluded last week after attracting more than 15,000 visitors over two days at the Mid Valley Exhibition Centre. The event, held on 18 and 19 July 2026 at Hall 1, 2 & 3, was organized by ShareInvestor Malaysia Sdn Bhd, a provider of investor relations solutions and financial education.
This year's edition featured more than 100 speakers and 40 exhibitors, with 70 hours of panel discussions and talks covering capital markets, equities, wealth management, personal finance and financial technology. The theme, "Money. Finance. Technology.," explored how artificial intelligence, digital platforms and emerging financial technologies are reshaping the investment landscape.
Dato' Fad'l Mohamed, Chief Executive Officer of Bursa Malaysia, who officiated the event, noted the importance of investing over saving. "While saving helps build financial discipline and security, investing allows Malaysians to put their money to work, grow their wealth over time and work towards their long-term financial goals," he said. He highlighted that more than 325,000 new retail CDS accounts were opened as at mid-June this year, reflecting growing participation in the capital market.
Mr Christopher Lee, Chief Executive Officer and Director of AlphaInvest Holdings Pte. Ltd., the holding company of ShareInvestor, emphasized that sophisticated tools are no longer exclusive to institutional investors. "However, with more data comes more noise, and successful investors will be those who know how to interpret information and make informed decisions," he said. "That is what INVEST Fair is designed to support."
A key highlight was the fireside chat, "Mapping Malaysia's Investment Future," featuring Ms Stephanie Tan, Director, Group Commercial & Market Coverage of Bursa Malaysia, moderated by Dr Wong Chin Yoong, Professor in Economics at Universiti Tunku Abdul Rahman. The discussion explored Bursa Malaysia's role in strengthening the capital market ecosystem through the Capital Market Masterplan 2026-2030.
"The Malaysian capital market is becoming more accessible, more diverse and more relevant to everyday investors," Ms Tan said. "Bursa Malaysia is expanding investment opportunities and strengthening the market ecosystem so that more Malaysians can participate in wealth creation."
New highlights this year included Duit Fest, focusing on personal finance; the Career Partner Area, connecting visitors with financial services careers; and interactive activities such as the Golden Ball Pit Challenge, Kick & Win Challenge, and Pickleball Bull League. Lucky draws awarded cash prizes and rewards worth up to RM100,000.
The event underscored the growing importance of financial literacy and informed investing in Malaysia, as retail investors seek to navigate an increasingly complex market. For more information, visit INVEST Fair and AlphaInvest Holdings.

