Entrepreneur Jane Mosbachen Morris has been named to Inc. magazine's 2025 Female Founders 500 List, recognizing her significant contributions to transforming supply chain management through her company, TO THE MARKET. The annual list celebrates women entrepreneurs who are driving innovation and creating substantial economic impact across various industries.
The Inc. selection process is rigorous, involving three rounds of evaluation that examine critical metrics including revenue, sales growth, funding, and audience size. This year's honorees collectively generated approximately $9 billion in revenue and attracted $10.6 billion in funding, demonstrating the substantial economic influence of female-led businesses.
Morris's company, TO THE MARKET, stands out for its commitment to responsible sourcing through TRACERA, a proprietary software platform that provides comprehensive supply chain insights. The platform enables businesses to make strategic sourcing decisions by offering supplier vetting, digitized workflows, and real-time operational visibility across a network of over 200 verified suppliers in 60 countries.
As part of a diverse group of entrepreneurs challenging traditional business models, Morris emphasizes that responsible sourcing is not merely an ethical imperative but a strategic approach to risk management and long-term value creation. Her inclusion on the list underscores the growing recognition of women entrepreneurs who are developing innovative solutions to complex global challenges.
The Female Founders 500 List highlights the diverse stages of entrepreneurial success, featuring founders from startup phases through to established organizations. By showcasing these women's achievements, Inc. aims to elevate the profile of female entrepreneurs and inspire future business leaders.
Morris's recognition reflects broader trends in business leadership, where responsible practices, technological innovation, and strategic thinking are increasingly valued. Her work with TO THE MARKET demonstrates how entrepreneurs can create meaningful change by reimagining traditional business processes and prioritizing sustainable, transparent operations.
