New Spanish Language Website Aims to Reduce Stroke Disparities Among Hispanic Communities

The American Stroke Association, a division of the American Heart Association, has unveiled a new Spanish language website, DerrameCerebral.org, aimed at addressing the disproportionate impact of strokes on Hispanic communities in the United States. Stroke ranks as the third leading cause of death among Hispanic women and the fourth among Hispanic men, highlighting a significant health disparity driven by factors such as unmanaged health risks, limited healthcare access, lower health literacy, cultural barriers, and socioeconomic determinants.

The new website offers a variety of resources tailored specifically for the Hispanic and Latino community. Among its features is the R.Á.P.I.D.O. Experience, a digital series of games and activities designed to educate users on recognizing stroke warning signs. The site also provides comprehensive information on stroke prevention, risk factors, treatment, and recovery, serving as a critical resource for survivors, caregivers, and healthcare professionals.

“When it comes to a stroke, every second counts,” said Eduardo Sanchez, M.D., M.P.H., FAHA, the American Heart Association’s chief medical officer for prevention. “By addressing the specific language needs of many in the Hispanic and Latino community, we are breaking a barrier that often stood in the way of prompt medical attention. Working with our community to teach them what life after a stroke looks like and how to prevent it will ultimately lead to a healthier future.”

This initiative is part of the American Heart Association’s broader efforts to ensure equitable health outcomes as it celebrates its centennial year. The launch of DerrameCerebral.org reflects the organization’s commitment to expanding outreach to high-risk communities and leveraging cultural relevance to develop effective health tools and resources.

The website’s focus on culturally appropriate education is essential given that stroke is an emergency that can occur at any time and requires immediate medical attention. The American Stroke Association emphasizes the importance of learning the signs of a stroke and discussing risk management with healthcare providers.

Last year, the American Heart Association introduced the Spanish stroke acronym R.Á.P.I.D.O., which stands for:

✓ R - Rostro caído (Face drooping)

✓ Á - Álteración del equilibrio (Loss of Balance, or Lack of Coordination)

✓ P - Pérdida de fuerza en el brazo (Arm weakness)

✓ I - Impedimento visual repentino (Sudden vision difficulty)

✓ D - Dificultad para hablar (Slurred or Strange Speech)

✓ O - Obtén ayuda, llama al 911 (Get help, call 911)

For more information about the R.Á.P.I.D.O. campaign and stroke awareness, visit www.DerrameCerebral.org.

Additional resources and stroke prevention information are available, including the Let's Talk About Hispanic and Latino Americans and Stroke guide, and information on stroke risk factors.