ONAR Holding Corp. (OTCQB: ONAR), a forefront marketing-technology company, has announced its participation in the upcoming GenAI Week Silicon Valley 2025. The event, set to take place from July 13 to 17 at the Santa Clara Convention Center, will feature CEO Claude Zdanow as a keynote speaker. Zdanow's presentation, titled 'From SEO to LMO: How AI Language Models Are Rewriting the Rules of AI-Driven Digital Commerce,' is scheduled for July 14. This talk aims to delve into the evolution of digital marketing strategies from traditional Search Engine Optimization (SEO) to the emerging field of Language Model Optimization (LMO), driven by advancements in artificial intelligence.
The significance of Zdanow's presentation lies in its focus on the transformative impact of AI on digital commerce. By outlining four key strategies for brands to navigate the AI-first commerce landscape, the talk is expected to provide valuable insights into how businesses can leverage AI for competitive advantage. GenAI Week, with over 30,000 attendees and 400 speakers, represents a pivotal gathering for professionals across the generative AI ecosystem, making ONAR's participation a notable opportunity to influence the future direction of AI-driven marketing.
This announcement underscores the growing importance of AI in reshaping digital commerce and marketing strategies. As businesses increasingly rely on AI to enhance their online presence and customer engagement, insights from industry leaders like Zdanow are critical for staying ahead in a rapidly evolving digital landscape. The shift from SEO to LMO highlights the need for brands to adapt to new technologies that prioritize natural language processing and machine learning, marking a significant milestone in the intersection of AI and digital marketing.
