PowerNIL and 1 of 1 Agency have entered into an agreement to collaborate in the representation of elite high school football prospects and current collegiate football players for participation in power conference/G6 football at the NCAA Division 1 level. The partnership aims to combine resources and expertise to provide comprehensive services including recruiting, NCAA transfer portal guidance, and contract negotiations with a focus on revenue sharing and NIL via collectives and associated entities.
Under the agreement, 1 of 1 Agency will handle contract negotiations and review for football athletes who have the opportunity to play in the NFL, while PowerNIL will continue to service athletes in other sports, with a focus on basketball. The collaboration is expected to strengthen both agencies' positions in the evolving landscape of college athletics.
"The opportunity to work collectively with Andy Simms and his expert team at 1 of 1 and to share resources and information, will strengthen the position of PowerNIL as a top option for elite football athletes looking for professional representation to secure their best opportunity with confidence in the process and for a full service of resources to best build a foundation for their future," said Ken S. Feinberg, President of PowerNIL.
"Partnering with PowerNIL and their established yet growing NIL business will strengthen our resources and growth in this new era of college football. It's always exciting to associate with experienced and well respected agency to bolster our current services further," said Andy Simms, President of 1 of 1 Agency.
The partnership comes at a time when the NCAA is navigating significant changes regarding athlete compensation and NIL rights. By joining forces, PowerNIL and 1 of 1 Agency aim to offer elite football players a full suite of services to build a foundation for their future, both on and off the field. The collaboration also highlights the increasing importance of professional representation for high school and college athletes as they navigate recruiting, transfers, and potential NFL careers.
PowerNIL, a sports marketing agency, provides management, contract negotiations, and NIL services to high school and collegiate athletes. More information can be found at www.powernil.com. Founded in 1997, 1 of 1 Agency ranks among the top NFL representation firms with 60 current NFL clients and a formidable NIL presence. Details are available at https://www.1of1agency.com.
This strategic alliance is likely to impact the industry by setting a precedent for collaboration between agencies specializing in different aspects of athlete representation. For athletes, it promises streamlined access to expertise in both college-level NIL and professional NFL representation, potentially influencing how prospects choose their representation in an increasingly competitive market.
