ZUG and ZURICH, SWITZERLAND - July 1, 2026 - At yesterday's Annual General Meeting of naoo AG (Dusseldorf: NAO; ISIN: CH1323306329; WKN: A40NNU), operator of an AI-powered Social Discovery, Activation & Commerce Platform, shareholders approved all resolutions proposed by the Board of Directors unanimously. According to the company's announcement, 54.33% of the total share capital of CHF 5,561,277 was represented at the meeting.
Shareholders approved the consolidated financial statements for 2025 prepared in accordance with IFRS, which report a net profit of CHF 334,000 for the financial year 2025. This profitability milestone underscores the company's progress in monetizing its platform. The Annual General Meeting also approved the appropriation of retained earnings in accordance with the statutory financial statements of naoo AG.
In addition, shareholders granted discharge to the members of the Board of Directors and Executive Management. Michel Pola was re-elected as member of the Board of Directors for a further term of one year and accepted the election. FORVIS MAZARS SA, Zurich branch, was confirmed as auditor for the financial year 2026.
The approval of these resolutions is significant for naoo AG as it continues to build its ecosystem. The company is developing the future of creator-led media, social interaction, and local activation with a business model designed to connect digital attention with measurable real-world outcomes. At the core of the Group is the naoo platform – a next-generation social media and activation ecosystem that connects digital attention with geographic relevance and merchant interaction. The platform delivers a unique user experience through personalized content, gamification, and an innovative points-and-rewards system, while creating value through local incentives, measurable activation around physical places, and new forms of real-world interaction enabled by naoo business. Business customers can create individualized offers tailored to user needs and incentivize visits to physical locations through naoo points, which can be redeemed for a variety of rewards.
Together with Kingfluencers AG - the largest influencer agency in Switzerland and one of the largest in the DACH region - naoo combines platform innovation with industry-leading expertise in creators, campaigns, and brand storytelling, creating new funnel extension opportunities between digital campaigns and real-world interaction. In addition, naoo continues to expand its ecosystem through proprietary creator-driven media formats such as vertical shorts and content hubs that broaden reach, deepen engagement and support a diversified, IP-driven business model.
naoo AG is headquartered in Zug, employs 41 people across the group, and is listed on the Düsseldorf Stock Exchange (ticker: NAO, ISIN: CH1323306329). The full original release is available on NewMediaWire.
