WagerWire and iGB Unveil Innovative Startup Pulse Program at ICE Barcelona Gaming Conference

The gaming industry is set to experience a transformative approach to conference programming with the introduction of Startup Pulse, a collaborative initiative between WagerWire and iGB at the upcoming ICE Barcelona conference in January 2025.

Designed to break traditional conference presentation models, Startup Pulse will provide a dynamic platform for emerging entrepreneurs to showcase their innovative ideas and insights. The program will feature three distinctive segments that promise to revolutionize how startup founders engage with industry veterans and conference attendees.

The hour-long daily show will include a 'Reverse Pitch' segment where established industry CEOs will be challenged by WagerWire's co-founders, flipping the conventional pitch format. This unique approach allows experienced executives to demonstrate their business acumen while providing emerging entrepreneurs with unprecedented access to industry leadership perspectives.

Another highlight, 'Moments of Ethos, Mythos, Chaos', will offer founders an opportunity to share personal narratives of entrepreneurial journeys, revealing the complex landscape of building transformative businesses. This segment aims to humanize the startup experience by showcasing raw, authentic stories of success, failure, and growth.

The program will also feature 'ICE Confidential', an interactive trivia experience designed to engage attendees while offering humorous insights into gaming industry terminology and insider knowledge.

WagerWire co-founder Travis Geiger will further contribute to the conference by delivering a keynote address on community channel development, highlighting strategies for accelerating conversions, increasing customer loyalty, and driving revenue growth.

This innovative approach reflects the gaming industry's evolving landscape, where storytelling, technology, and community engagement are becoming increasingly critical to success. By providing a platform that prioritizes startup voices and experiences, Startup Pulse represents a significant step toward fostering innovation and collaboration within the gaming ecosystem.

The program underscores WagerWire's commitment to disrupting traditional industry narratives and creating more inclusive, dynamic spaces for emerging entrepreneurs to thrive.